PEET’S COFFEE Sparkling Refreshment with New Summer Drink Collection

Published on June 5, 2024 by Travel and Tour World

Peet’s Coffee is infusing the summer season with a burst of bubbles, introducing a new lineup of refreshing beverages: Sparkling Grapefruit Cold Brew, tangy Sparkling Passion Fruit Black Tea, and Sparkling Lemonade. Launching today, June 5, these fizzy drinks are set to become the ultimate summer sips.

To celebrate this new launch and National Best Friends Day on June 8, Peet’s has a special treat. From June 7-9, 2024, bring a friend to any Peet’s location for a Sparkling BOGO half-off deal, or send a virtual sparkle to your best friend through Peet’s website. Gift a $10 gift card to your friend for them to enjoy the new Sparkling beverages, and receive a $5 gift card for yourself. Cheers to friendship and fabulous drinks!

Summer Sparkling Beverage Lineup:

  1. Sparkling Grapefruit Cold Brew: Add some zest to your cold brew routine with this bubbly delight. Peet’s baristas blend Cold Brew Concentrate, Q CLUB SODA, and Ruby Red Grapefruit flavors, creating a stunning pink ombre effect perfect for summer photos. This drink is a coffee-forward twist on the classic Paloma cocktail.
  2. Sparkling Passion Fruit Black Tea: For tea lovers, this effervescent beverage is a refreshing treat. Combining Bold Black Tea Concentrate, Q CLUB SODA, and Passion Fruit puree, this sparkling tea is set to be a summer favorite.
  3. Sparkling Lemonade: Bringing a fizzy twist to the traditional summer drink, Peet’s Sparkling Lemonade mixes custom lemonade, Q CLUB SODA, and house-made simple syrup. This nostalgic beverage is perfect for sunny days and gives off “relaxing on a porch swing” vibes.

“With summer officially on our doorstep, who isn’t ready for a little fun?” said Jessica Buttimer, SVP of Brand & DTC at Peet’s Coffee. “Our new bubbly beverages add some sparkle to your everyday routine. We’re sure they’ll be the drinks of the summer.”  

“There’s no doubt about it—bubbles matter. We’re thrilled Peet’s has tapped our Q MIXERS Club Soda for a new way to delight consumers with sparkling beverages this summer,” said Jocelyn Hurley, VP of Marketing for Q MIXERS. “We are excited how our club soda, crafted with max carbonation and Himalayan salt, helps bring the sparkle to Sparkling.”

Peet’s summer menu is expanding with more enticing choices, complementing their trio of sparkling beverages. One standout addition is the Roasted Turkey Parmesan Ciabatta. Inspired by the classic cacio e pepe, this sandwich features roasted turkey, provolone, a parmesan black pepper spread, and spinach, all nestled in a soft, flavorful ciabatta. The summer menu also highlights the new Bright Collection, which includes the Suncatcher and Off the Grid blends. These fruit-forward, vibrant light and medium roasts offer a fresh perspective on coffee, transporting you to a serene moment under the sun.

Peet’s summer offerings are bursting with bold flavors from new food items and the delightful Sparkling beverages, now available at Peet’s coffeebars nationwide.

Pride Month Celebration

In celebration of Pride Month, Peet’s has introduced a specially designed Pride Mug, available both online and at Peet’s coffeebars while supplies last. For each Pride Mug sold, Peet’s will donate $10 to the Tyler Clementi Foundation, up to $20,000. This foundation is dedicated to ending bullying of LGBTQIA+ youth. The donation program was developed in collaboration with Peet’s employee-based Peet’s Pride Alliance. For more details, visit the Peet’s Pride Mug Product page.

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